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Press Release

Jacada Signs Material Services Agreement with Existing Telecommunications Customer

ATLANTA – October 2, 2008 – Jacada Ltd. (Nasdaq: JCDA), a leading provider of unified desktop and process optimization solutions for customer service operations, today announced that it has signed a material services agreement with an existing customer, a large telecommunications provider. Revenue from this contract will be recognized in future quarters.

The customer originally partnered with Jacada to streamline and automate customer service processes in order to improve customer service effectiveness and efficiency and reduce the cost of operations. Due to the successful delivery of initial phases of the unified desktop project and the resulting benefits, the customer has extended the engagement with Jacada to optimize and automate additional key call processes in the company’s customer service operations.

This news release may contain forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. The words "may," "could," "would," "will," "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. Jacada is a trademark of Jacada Inc. All other brands or product names are trademarks of their respective owners.

Jacada Media Contact:
Rebecca Harbin
Manning, Selvage & Lee
404-870-6825
rebecca.harbin@mslpr.com

Investor Relations Contact:
Peter Seltzberg
Hayden Communications
212-946-2849
peter@haydenir.com